LocalSEOSpecialist
Accountants · Birmingham

More local clients for a Birmingham accountancy firm

An accountancy firm wanted higher-quality local clients. Local SEO doubled organic enquiries within two quarters.

+104%
Organic enquiries
+42
Local keywords
+96%
Organic traffic
No lock-in
Contract type
Performance

Accountancy firm, Birmingham

Six months of Business Profile growth

2,067
Business Profile interactions, last 6 months
AprMayJunJulAugSep

How people discovered you

33,400

People viewed the Business Profile

  • 49% Google Search, mobile
  • 43% Google Search, desktop
  • 6% Google Maps, mobile
  • 2% Google Maps, desktop
9,860

Searches showed the Business Profile

  1. 1.accountant birmingham2,210
  2. 2.small business accountant birmingham1,160
  3. 3.self assessment accountant820
  4. 4.tax accountant near me640
  5. 5.limited company accounts birmingham520
2 quarters
The challenge

Where they started

The firm competed with national brands and directories for local accounting searches and struggled to stand out.

What we did

  • Local and service-specific keyword targeting
  • On-page optimisation of key service pages
  • Google Business Profile and citations
  • Content answering common client questions
The result

What changed

Organic enquiries more than doubled and the firm now ranks for its priority local accounting searches.

Clear, honest and no jargon. The local client enquiries keep coming in and we finally understand our SEO.
Partner, Birmingham
Ready when you are

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