Google Ads Management UK | Google Ads Agency & PPC Experts
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Google Ads Management · UK

Stop wasting money on clicks that do not convert

Our UK Google Ads agency cuts wasted spend and builds campaigns that bring better leads and sales.

Get my free PPC audit See management pricing
Search + Local Services Ads Transparent ad spend No lock-in
Your local ads programme MONTHLY
  • Account & campaign setup wk 1
  • Local Services Ads (Google Guaranteed) wk 1
  • Location & radius targeting wk 1
  • Landing page & conversion setup wk 2
  • Call & form tracking ongoing
  • Optimisation & reporting monthly
Local PPC, done properly

Get leads while SEO builds momentum.

SEO takes time. Google Ads management puts you in front of customers searching right now. Our Google Ads agency runs Search and Google Local Service Ads to reduce wasted spend and lower your cost per lead.

Day 1ads can start driving leads immediately
Topplacement above the local map pack
LSAGoogle Guaranteed for eligible trades
ROItracked on calls & enquiries, not clicks
What’s included

Our Google Ads management services

From setup to daily optimisation, we manage every campaign to cut wasted spend and drive more conversions.

Google Search Ads

High-intent local search campaigns built around the terms that convert.

  • Keyword & competitor research
  • Ad copy & extensions
  • Negative keyword control

Local Services Ads

Get the Google Guaranteed badge and pay per lead, not per click (eligible trades).

  • LSA setup & verification
  • Google Guaranteed badge
  • Pay-per-lead model

Location & radius targeting

Spend only where your customers are — down to the town, postcode or radius.

  • Geo & radius targeting
  • Location bid adjustments
  • Service-area alignment

Landing pages that convert

We make sure your clicks land on pages built to turn visitors into enquiries.

  • Conversion-focused pages
  • Message match to ads
  • Mobile & speed optimised

Call & conversion tracking

Every call and form is tracked, so we optimise to real leads — not vanity clicks.

  • Call tracking
  • Form & lead tracking
  • Cost-per-lead reporting

Management & reporting

Ongoing optimisation and plain-English monthly reports you actually understand.

  • Bid & budget management
  • A/B testing
  • Monthly performance report
PPC + SEO · Better together

Paid visibility now. Organic growth later.

Use Google Ads management for faster visibility while SEO builds lasting traffic. Together, they help lower your overall cost per lead.

Google Search Local Services Ads Google Maps Remarketing YouTube
  • ADSInstant-Reach customers ready to act.
  • SEOCompounding-Build traffic that grows over time.
  • TOGETHEROwn more of the search results.
◑ Google Ads SPONSORED
emergency plumber near me
AdYour Business — Fast local call-outs, 5★ rated, no call-out fee. Available now across your area. Call · Directions
✓ Google Guaranteed · Local Services Ad · ★★★★★ (128) · Pay per lead
How it works

From audit to leads in five steps

01

Audit

We review your goals, market and any existing ad accounts.

02

Build

Campaigns, LSAs, keywords and geo-targeting set up properly.

03

Track

Call and conversion tracking wired in before launch.

04

Launch

Ads go live at the top of local search for your area.

05

Optimise

We cut wasted spend and scale what brings leads.

Who we help

Google Ads management for your business

From local leads to online sales, our UK Google advertising agency builds campaigns around your goals, budget and customers. Do not force Google Ads agency London here unless this page specifically targets London.

Local & service businesses

Google Local Service Ads and Google local ads that put you at the top for “near me” searches — our Google Ads consultants tune them for calls and bookings, not clicks.

  • Search & Local Services Ads
  • Call tracking
  • Lead-focused

Ecommerce & retail

Google Shopping ads and feed management from a Google Shopping ads agency — built around ROAS and your best-margin products.

  • Shopping & Performance Max
  • Feed optimisation
  • ROAS targets

Lead-gen & B2B

High-intent Search campaigns and landing-page advice from a pay per click specialist and Google PPC expert — focused on cost per qualified lead.

  • High-intent Search
  • Landing-page advice
  • CPL tracking

Agencies & white label

Hire Google Ads expert help without the overhead — agencies use our Google Ads experts as their PPC team — managed under your brand, with reports you can pass straight to clients.

  • Under your brand
  • Full management
  • Reports you can resell
72hto first leads live
−41%average cost per lead
3.1×return on ad spend
5.0average client rating
Management pricing

Simple monthly management, no lock-in

A flexible Google Ads management service with a clear fee. You control the ad budget and pay Google directly.

Starter
£299/mo + ad spend
Single-location small businesses
  • 1 search campaign
  • Local Services Ads setup
  • Call tracking
  • Monthly report
Start here
Growth
£549/mo + ad spend
Established local businesses
  • Multiple campaigns
  • LSA management
  • Landing page optimisation
  • A/B testing
  • Conversion tracking
Choose Growth
Dominate
£999/mo + ad spend
Multi-location & competitive niches
  • Everything in Growth
  • Multi-location / multi-service
  • Remarketing & YouTube
  • Priority support
Go Dominate

Prices are illustrative placeholders — set your own tiers. Management fee is separate from the ad budget you pay to Google. Every plan is month-to-month.

Works best together

Related SEO services

Google Ads brings leads today; SEO compounds them over time. Most clients run ads alongside two or three of these.

Local SEO servicesMap pack Google Business ProfileLocal 3-pack On-page SEOPages & content Technical SEO servicesSpeed & crawl Local citation buildingTrust signals AEO servicesAI answers

Google Ads & local SEO by industry

Local SEO for gyms Local SEO for event planners Local SEO for carpenters Local SEO for handymen Local SEO for scaffolding Local SEO for gardening Local SEO for exterior cleaning Local SEO for drainage

Google Ads & local SEO by city

Local SEO London Local SEO Manchester Local SEO Birmingham Local SEO Glasgow Local SEO Leeds Local SEO Liverpool Local SEO Bristol Local SEO Sheffield
Why choose us

Google Ads management you can trust.

Clear ownership, honest reporting and Google Ads management focused on leads, not empty clicks.

You own everything

Your campaigns, data and history always stay with you.

Leads are tracked

We track calls and enquiries before spending your budget.

Every pound is visible

You pay Google directly and always know where your money goes.

Built for local customers

Our Google local ads target the towns and areas you serve.

One connected team

Ads and SEO work together instead of competing for budget.

Reports that make sense

See leads, costs, and results without confusing agency jargon.

Get my free PPC audit
Reviews

What local businesses say

Trusted by UK service businesses running local ads with us.

★★★★★
“Leads started coming in the first week. We can finally see which calls came from our ads and exactly what each one costs us.”
[Client name][Trade] · [City]
★★★★★
“They set up our Local Services Ads and the Google Guaranteed badge — the phone hasn’t stopped since. The reporting is refreshingly clear.”
[Client name][Business] · [City]
★★★★★
“Running ads alongside our SEO brought our cost per lead right down. No lock-in and we own the account, which sealed it for us.”
[Client name][Business] · [City]

Placeholder reviews — replace with real, verifiable client reviews before publishing.

Questions

Local Google Ads, answered

What are Google Local Service Ads?
Google Local Service Ads (LSAs) appear above standard Google Ads for eligible local businesses. Unlike traditional PPC campaigns, you pay for qualified leads rather than clicks, making them a cost-effective option for service-based businesses.
How much should I budget for Google Ads?
Your ideal budget depends on your industry, competition, location and growth goals. We recommend a realistic starting budget before launch and optimise campaigns over time to maximise your return on investment.
How quickly will I get leads?
Google Ads can begin generating enquiries shortly after your campaigns go live. As more performance data is collected, we continuously optimise targeting, bids and ads to improve lead quality and reduce your cost per acquisition.
What does your Google Ads management service include?
Our management service covers campaign setup, keyword research, ad creation, conversion tracking, budget management, negative keywords, ongoing optimisation and transparent performance reporting.
Who owns the Google Ads account?
You do. Your Google Ads account, campaign history and performance data always remain under your ownership, giving you complete control and no vendor lock-in.
How much does Google Ads management cost?
Our management fees are based on your account size, campaign complexity and advertising goals. You’ll receive transparent pricing before any work begins, with no hidden charges.
Do you manage Google Shopping campaigns?
Yes. Our Google Shopping ads agency manages product feeds, Shopping campaigns and Performance Max campaigns to help ecommerce businesses maximise visibility and return on ad spend.
Do you offer Google Ads for lead generation?
Yes. We build high-intent campaigns designed to generate phone calls, enquiries and booked appointments rather than simply increasing website traffic.
Can you take over an existing Google Ads account?
Absolutely. Our Google Ads experts can audit your existing account, identify wasted spend, improve campaign performance and retain all of your historical data without disrupting your advertising.
Do I still need SEO if I run Google Ads?
Yes. Google Ads delivers immediate visibility and leads, while SEO builds long-term organic traffic that reduces your reliance on paid advertising. Together they provide the strongest overall search presence.
Are you a Google Ads agency or a consultant?
Both. You’ll work directly with an experienced Google Ads consultant while benefiting from the knowledge and support of our wider PPC team.