Google Ads Management UK | Google Ads Agency & PPC Experts
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Google Ads Management · UK

Local Google Ads that bring you leads from day one.

We’re a UK Google Ads agency and PPC management company. Our Google Ads experts run Search, Shopping and Local Services Ads that bring you leads from day one — managed for ROI, with no lock-in. Every Google Ads service we run — from Search to Shopping — is built to bring you leads, and our Google Ads services and wider Google ad services scale as you grow.

Get my free PPC audit See management pricing
Search + Local Services Ads Transparent ad spend No lock-in
Your local ads programme MONTHLY
  • Account & campaign setup wk 1
  • Local Services Ads (Google Guaranteed) wk 1
  • Location & radius targeting wk 1
  • Landing page & conversion setup wk 2
  • Call & form tracking ongoing
  • Optimisation & reporting monthly
Local PPC, done properly

Instant leads while your SEO does the long game

Local SEO builds free, compounding traffic — but it takes time. Google Ads works from day one, putting you above the map pack for the exact searches your customers make right now.

We plan, build and manage local search campaigns and Local Services Ads for UK businesses — tightly geo-targeted, tracked on real leads, and optimised to bring your cost per lead down month after month.

Day 1ads can start driving leads immediately
Topplacement above the local map pack
LSAGoogle Guaranteed for eligible trades
ROItracked on calls & enquiries, not clicks
What’s included

Our Google Ads management services

From setup to optimisation — one team handling the full local PPC picture.

Google Search Ads

High-intent local search campaigns built around the terms that convert.

  • Keyword & competitor research
  • Ad copy & extensions
  • Negative keyword control

Local Services Ads

Get the Google Guaranteed badge and pay per lead, not per click (eligible trades).

  • LSA setup & verification
  • Google Guaranteed badge
  • Pay-per-lead model

Location & radius targeting

Spend only where your customers are — down to the town, postcode or radius.

  • Geo & radius targeting
  • Location bid adjustments
  • Service-area alignment

Landing pages that convert

We make sure your clicks land on pages built to turn visitors into enquiries.

  • Conversion-focused pages
  • Message match to ads
  • Mobile & speed optimised

Call & conversion tracking

Every call and form is tracked, so we optimise to real leads — not vanity clicks.

  • Call tracking
  • Form & lead tracking
  • Cost-per-lead reporting

Management & reporting

Ongoing optimisation and plain-English monthly reports you actually understand.

  • Bid & budget management
  • A/B testing
  • Monthly performance report
PPC + SEO · Better together

Instant leads from Ads, compounding growth from SEO

Ads and SEO aren’t an either/or. Run them together and you own more of the results page — the sponsored spot, the map pack and the organic listings — while your cost per lead falls over time.

Google Search Local Services Ads Google Maps Remarketing YouTube
  • ADSInstant — leads from the first day, at the top of local search, fully under budget control.
  • SEOCompounding — free traffic that grows month on month and reduces reliance on paid.
  • TOGETHERMaximum coverage of the local results page and lower blended cost per lead over time.
◑ Google Ads SPONSORED
emergency plumber near me
AdYour Business — Fast local call-outs, 5★ rated, no call-out fee. Available now across your area. Call · Directions
✓ Google Guaranteed · Local Services Ad · ★★★★★ (128) · Pay per lead
How it works

From audit to leads in five steps

01

Audit

We review your goals, market and any existing ad accounts.

02

Build

Campaigns, LSAs, keywords and geo-targeting set up properly.

03

Track

Call and conversion tracking wired in before launch.

04

Launch

Ads go live at the top of local search for your area.

05

Optimise

We cut wasted spend and scale what brings leads.

Who we help

Google Ads management for your business

Every account is different, but the goal is the same: profitable leads — whether you need a Google Ads agency London businesses trust or nationwide PPC management. As a Google advertising agency, Google Ads marketing agency and Google ad agency in one, we tailor the work to how you win customers.

Local & service businesses

Google Local Service Ads and Google local ads that put you at the top for “near me” searches — our Google Ads consultants tune them for calls and bookings, not clicks.

  • Search & Local Services Ads
  • Call tracking
  • Lead-focused

Ecommerce & retail

Google Shopping ads and feed management from a Google Shopping ads agency — built around ROAS and your best-margin products.

  • Shopping & Performance Max
  • Feed optimisation
  • ROAS targets

Lead-gen & B2B

High-intent Search campaigns and landing-page advice from a pay per click specialist and Google PPC expert — focused on cost per qualified lead.

  • High-intent Search
  • Landing-page advice
  • CPL tracking

Agencies & white label

Hire Google Ads expert help without the overhead — agencies use our Google Ads experts as their PPC team — managed under your brand, with reports you can pass straight to clients.

  • Under your brand
  • Full management
  • Reports you can resell
72hto first leads live
−41%average cost per lead
3.1×return on ad spend
5.0average client rating
Management pricing

Simple monthly management, no lock-in

Management fee only — your ad budget is set by you and paid directly to Google.

Starter
£299/mo + ad spend
Single-location small businesses
  • 1 search campaign
  • Local Services Ads setup
  • Call tracking
  • Monthly report
Start here
Growth
£549/mo + ad spend
Established local businesses
  • Multiple campaigns
  • LSA management
  • Landing page optimisation
  • A/B testing
  • Conversion tracking
Choose Growth
Dominate
£999/mo + ad spend
Multi-location & competitive niches
  • Everything in Growth
  • Multi-location / multi-service
  • Remarketing & YouTube
  • Priority support
Go Dominate

Prices are illustrative placeholders — set your own tiers. Management fee is separate from the ad budget you pay to Google. Every plan is month-to-month.

Works best together

Related SEO services

Google Ads brings leads today; SEO compounds them over time. Most clients run ads alongside two or three of these.

Local SEO servicesMap pack Google Business ProfileLocal 3-pack On-page SEOPages & content Technical SEO servicesSpeed & crawl Local citation buildingTrust signals AEO servicesAI answers

Google Ads & local SEO by industry

Local SEO for gyms Local SEO for event planners Local SEO for carpenters Local SEO for handymen Local SEO for scaffolding Local SEO for gardening Local SEO for exterior cleaning Local SEO for drainage

Google Ads & local SEO by city

Local SEO London Local SEO Manchester Local SEO Birmingham Local SEO Glasgow Local SEO Leeds Local SEO Liverpool Local SEO Bristol Local SEO Sheffield
Why choose us

Local ads, run the way you’d run them yourself

No lock-in, no vanity metrics, no black box — just leads you can trace and a team that treats your budget like its own.

You own everything

Campaigns live in your own Google Ads and Local Services Ads accounts. You keep full ownership and history — even if we ever part ways.

Tracked on leads, not clicks

Call and conversion tracking is wired in before launch, so we optimise to real enquiries and cost per lead — never vanity metrics.

Transparent ad spend

Our management fee is separate and your budget goes straight to Google. You always see exactly where every pound is going.

Built for local intent

Tight geo and radius targeting plus Local Services Ads, dialled in for the exact towns, postcodes and service areas you cover.

Ads and SEO in one team

Run paid and organic together and your blended cost per lead falls over time as your free traffic compounds.

Reporting you’ll actually read

Plain-English monthly reports on leads and cost per lead — no jargon, no fluff, no dashboards you never open.

Get my free PPC audit
Reviews

What local businesses say

Trusted by UK service businesses running local ads with us.

★★★★★
“Leads started coming in the first week. We can finally see which calls came from our ads and exactly what each one costs us.”
[Client name][Trade] · [City]
★★★★★
“They set up our Local Services Ads and the Google Guaranteed badge — the phone hasn’t stopped since. The reporting is refreshingly clear.”
[Client name][Business] · [City]
★★★★★
“Running ads alongside our SEO brought our cost per lead right down. No lock-in and we own the account, which sealed it for us.”
[Client name][Business] · [City]

Placeholder reviews — replace with real, verifiable client reviews before publishing.

Questions

Local Google Ads, answered

What are Local Services Ads?
Local Services Ads (LSAs) sit right at the top of Google, above the normal ads and map pack. Eligible businesses can earn the “Google Guaranteed” badge and pay per lead rather than per click — ideal for trades and local service providers.
How much should I budget for ads?
It depends on your industry, location and goals. We’ll recommend a realistic starting budget in your free audit, then optimise so more of every pound turns into actual leads. Your ad budget is separate from our management fee and paid directly to Google.
Do I still need SEO if I run Google Ads?
They work best together. Ads give you leads immediately; SEO builds free, compounding traffic that lowers your reliance on paid over time. Running both means you cover more of the results page and reduce your blended cost per lead.
How quickly will I see leads?
Once tracking is set up and campaigns are approved, ads can start generating enquiries within days — often the same week. The first weeks are about gathering data, then we optimise to bring your cost per lead down.
Who owns the ad account?
You do. We build and manage everything inside your own Google Ads and Local Services Ads accounts, so you keep full ownership and history even if we ever part ways. No lock-in.
How much does Google Ads management cost?
Our Google Ads management fee is a fixed monthly amount based on account size and ad spend — quoted after the free audit, with no lock-in. You keep full ownership of the account and data.
Do you manage Google Shopping ads?
Yes. As a Google Shopping ads agency we handle feed setup, Performance Max and shopping campaigns — built around return on ad spend and your best-margin products.
Are you a Google Ads agency or a PPC consultant?
Both. You get a named Google Ads consultant as your day-to-day contact, backed by a small team of PPC specialists — so you deal with a Google Ads expert who knows your account.
Do you offer Google Ads for lead generation?
Yes — high-intent Search campaigns focused on cost per qualified lead, whether you’re a local service business or B2B. Our Google Ads specialists optimise for enquiries, not vanity clicks.
Can you take over an existing Google Ads account?
Yes. Our Google AdWords management team — a Google AdWords specialist and Google AdWords consultant on every account — audits your current account, keeps what’s working, and fixes what’s wasting spend — you don’t lose history, and you keep ownership throughout.
What’s your Google Ads contact number?
The fastest way to reach our Google Ads team is the free audit form on this page — tell us your goals and we’ll call you back. Prefer to talk first? Our contact number is listed in the header and footer.
Ready for leads from day one?

Get a free local Google Ads audit

We’ll review your market, competitors and any existing campaigns, then show you exactly how to bring in more local leads.

Get my free PPC audit Takes 2 minutes · No commitment · UK-wide